Roblox is making big changes to help creators earn more money from their games, including selling merchandise and new ways to set prices.
The company announced these changes at their developer conference and aims to reach 10% of the global gaming market.
Roblox is also focusing on helping creators build their businesses within the game, with new economic systems and price optimization tools.
Creators can now sell their own merchandise directly through their games, with partnerships with retailers and platforms like Shopify.