A recent exposé accused Honey, a popular coupon extension, of deceptive practices and defrauding both consumers and influencers.
YouTuber Marques Brownlee, a former Honey partner, released a video clarifying his involvement and expressing his disappointment.
The allegations include claims that Honey prioritized its own profits over those of partnered influencers and provided misleading discounts.
This situation highlights the importance of transparency in influencer marketing and the potential risks of relying solely on coupon extensions.