Apple, once the undisputed leader in podcasting, has lost its top spot to YouTube and Spotify.
Despite popularizing the format in 2005, Apple's slow adoption of features like subscriptions and a web app has allowed its competitors to gain ground.
A recent study found that YouTube is now the most popular podcast platform in the US, followed by Spotify and then Apple.
This decline in Apple's podcasting dominance mirrors its struggles in other areas, with critics pointing to CEO Tim Cook's perceived lack of vision and focus on innovation.