President Trump's decision to eliminate tariff exemptions on cheap Chinese imports significantly impacts major tech companies.
This action directly affects online retailers like Temu and Shein, who heavily rely on low-cost goods from China for their business model.
The resulting increase in prices and shipping costs drastically reduces these companies' advertising budgets, hurting tech giants' revenue streams.
Meta, Alphabet, and other tech firms that benefited from the surge in digital advertising from these retailers now face substantial financial losses.