Companies are trying to find the best way to use data, but it's like trying to fit together a puzzle with lots of different pieces.
Nextdata has a clever idea called the "hourglass model" which focuses on making the middle part of the data system work better.
This model helps different parts of the data system talk to each other smoothly, like a translator for different languages.
This new approach could help businesses manage data more efficiently and solve problems faster.
